What is a Mystery Shopper?

Myster Shopper Questions and Answers

As a services to businesses of all sizes, we have organised a range of questions on what we do. Why it is important that a business is aware of any problems. Customers, new and old soon recognise if a website is maintained and managed correctly.

We check all legal requirements, if emails work, forms function correctly, images load quickly and much more. If you don’t take care of your website, you could be sending customers to to your competitors website instead.

Got Mystery Shopping Questions?

If customers don’t like what they see, or something does not function correctly, they are off to look at a competitor. Check out common questions below, if your question is not answered, maybe we should add it to the list.

On-line Mystery Shopper definition

A Mystery Shopper is a secret visitor to a business website. Reporting on normal everyday reactions to a typical customer. The Mystery Shopper is hired by the business or an agency to report on the website, and to record every aspect of the customers experience. Two types of report is available. A written Report and a Video Report.

Terms and Conditions

The business and Mystery Shopper agree the terms and conditions of the terms and scope of the review. The budget, time scale, if items need to be purchased etc.

The main requirement is an active website, where all the content published can be accessed.

Online Mystery Shopping

 😡 Online Mystery Shopping is a technique used by owners, business managers and marketers to gauge what image their company is projecting to its customers through usability and performance, online support systems.

Normally private websites are not covered by this service.

Types of Businesses

There is a website for almost every time of business. Broadly our Mystery Shopper will visit the main categories listed.

  • Hotels
  • Restaurants
  • Garages,
  • Supermarkets
  • Online retailers
  • Business websites of almost every type
  • No Pornographic sites permitted

Most businesses are in the range from a single person to mid-sized. terms and conditions are to be agreed at the start of the review.


Mystery Shopper Prices

There is not fixed price, because every website is different and the information required is different.

From £20 upwards. Always by prior agreement. All payments are made by PayPal to ensure your money is safe.

List of typical reviews

Not necessary in this order

  • Website Address HTTP or HTTPS, This makes a big difference.
  • Check for page loading times.
  • All images load correctly.
  • All forms and emails work correctly, and the messages are received.
  • All links from the menu function as planned and the new pages are checked and evaluation for functionality.
  • The exists an up to date site map of the website.
  • Legal requirements in terms of documents are available.

If you have any enquiry not covered by our Q&A section, we are happy to discuss any concerns or requirements. We are here to help. Maybe Drachsi could also help?